Tag: Gartner

Gartner: 2.4b PCs, tablets and mobile phones to ship in 2013

GartnerWorldwide shipment of PCs, tablets and mobile phones are expected to top 2.4 billion units in 2013, a 9 percent increase from 2012, according to Gartner. Device shipments are predicted to reach more than 2.9 billion units in 2017. However, the mix of these devices will significantly change over the forecast period.

The proliferation of lower-priced tablets and their growing capability is accelerating the shift from PCs to tablets.

“While there will be some individuals who retain both a personal PC and a tablet, especially those who use either or both for work and play, most will be satisfied with the experience they get from a tablet as their main computing device,” said Carolina Milanesi, Research Vice President at Gartner. “As consumers shift their time away from their PC to tablets and smartphones, they will no longer see their PC as a device that they need to replace on a regular basis.”

Gartner: Worldwide mobile advertising revenue to hit US$11.4b this year

GartnerWorldwide mobile advertising revenue is forecast to reach $11.4 billion in 2013, up from $9.6 billion in 2012, according to Gartner. Worldwide revenue will reach $24.5 billion in 2016 with mobile advertising revenue creating new opportunities for app developers, ad networks, mobile platform providers, specialty agencies and even communications service providers in certain regions.

“The mobile advertising market took off even faster than we expected due to an increased uptake in smartphones and tablets, as well as the merger of consumer behaviors on computers and mobile devices,” said Stephanie Baghdassarian, Research Director of Gartner. “Growth in mobile advertising comes in part at the expense of print formats, especially local newspapers, which currently face much lower ad yields as a result of mobile publishing initiatives.”

“Smartphones and media tablets extend the addressable market for mobile advertising in more and more geographies as an increasing population of users spends an increasing share of its time with these devices,” said Andrew Frank, Research Vice President of Gartner. “This market will therefore become easier to segment and target, driving the growth of mobile advertising spend for brands and advertisers. Mobile advertising should be integrated into advertisers’ overall marketing campaigns in order to connect with their audience in very specific, actionable ways through their smartphones and/or tablets.”

Gartner: Declining worldwide PC shipments in Q4 of 2012 signal structural shift

GartnerWorldwide PC shipments totaled 90.3 million units in the fourth quarter of 2012, a 4.9 percent decline from the fourth quarter of 2011, according to preliminary results by Gartner. Analysts said the PC industry’s problems point to something beyond a weak economy.

PC shipments in Asia/Pacific totalled 29.9 million units in the fourth quarter of 2012, a 1.8 percent decline from the fourth quarter of 2011. Vendors struggled to offer compelling products to convince buyers to upgrade and attract new buyers as consumers’ interest continues to be on smartphones and tablets. The introduction of Windows 8 met with lukewarm response and availability was primarily on the higher-end models, which were priced beyond the mainstream price point for volume sales.

“Tablets have dramatically changed the device landscape for PCs, not so much by ‘cannibalizing’ PC sales, but by causing PC users to shift consumption to tablets rather than replacing older PCs,” said Mikako Kitagawa, principal analyst at Gartner. “Whereas as once we imagined a world in which individual users would have both a PC and a tablet as personal devices, we increasingly suspect that most individuals will shift consumption activity to a personal tablet, and perform creative and administrative tasks on a shared PC. There will be some individuals who retain both, but we believe they will be exception and not the norm. Therefore, we hypothesise that buyers will not replace secondary PCs in the household, instead allowing them to age out and shifting consumption to a tablet.”

Gartner: Worldwide IT spending to reach US$3.7 trillion in 2013

GartnerWorldwide IT spending is projected to total US$3.7 trillion in 2013, a 4.2 percent increase from 2012 spending of $3.6 trillion, according to the latest forecast by Gartner. The 2013 outlook for IT spending growth has been revised upward from 3.8 percent in the 3Q12 forecast.

Gartner analysts said much of this spending increase is the result from projected gains in the value of foreign currencies versus the US dollar. When measured in constant dollars, 2013 spending growth is forecast to be 3.9 percent.

The Gartner Worldwide IT Spending Forecast is the leading indicator of major technology trends across the hardware, software, IT services and telecom markets. For more than a decade, global IT and business executives have been using these highly anticipated quarterly reports to recognize market opportunities and challenges, and base their critical business decisions on proven methodologies rather than guesswork.

Gartner’s Top 5 IT predictions for China in 2013 and beyond

GartnerGartner has published its top five IT predictions for China in 2013 and beyond, as China’s IT market undergoes major transformation, especially in cloud and mobility. Analysts said that although China’s IT market has similarities with the global IT market, it also faces challenges and opportunities that are very specific to the Chinese marketplace.

Enterprise spending on IT in China is forecast to grow from US$117.8 billion in 2013 to reach $172.4 billion in 2016, representing a compound annual growth rate of 8 percent, compared to a global growth rate of 3 percent over the same period, according to Gartner.

“In common with many emerging markets, cloud and mobile initiatives are hot and enterprises are also making progress in adopting virtualisation technologies, a key stepping stone in the journey to cloud,” said Matthew Cheung, principal research analyst at Gartner. “Without the legacy systems that hamper many western enterprises, Chinese organisations have an opportunity to leapfrog in the adoption of new technologies. However, the current hype around cloud could also result in its failure to live up to market expectation in a few years time. In mobility, China is a market characterised by strong local flavors, especially in the fast growing smartphone and tablet markets.”

Gartner predictions for IT organisations and users for 2013 and beyond

GartnerGartner has revealed its top predictions for IT organisations and IT users for 2013 and beyond.

Gartner’s top predictions focus on economic risks, opportunities and innovations that will impel CIOs to move to the next generation of business-driven solutions. Selected from across Gartner’s research areas as the most compelling and critical predictions, they address the trends and topics that underline the reduction of control that IT has over the forces that affect it.

“The priorities of CEOs must be dealt with by CIOs who exist in a still-turbulent economy and increasingly uncertain technology future,” said Daryl Plummer, Managing Vice President and Gartner Fellow. “As consumerisation takes hold and the Nexus of Forces drives CEOs to certain expectations, CIOs must still provide reliability, serviceability and availability of systems and services. Their priorities must span multiple areas. As the world of IT moves forward, it is finding that it must coordinate activities in a much wider scope than it once controlled, and as a result, a loss of control echoes through several predictions we are making.”

Gartner: Worldwide server shipments up 3.6%, revenue down 2.8%

GartnerIn the third quarter of 2012 worldwide server shipments grew 3.6 percent year-on-year, while revenue decreased 2.8 from the third quarter of 2011, according to Gartner, Inc.

“The third quarter of 2012 again produced shipment growth on a worldwide level, but server revenue was weak due to ongoing economic weakness and market segment differences,” said Jeffrey Hewitt, research vice president at Gartner. “Only the North America and Asia/Pacific regions managed any revenue growth, and even those were essentially flat year to year, with North America showing a 1.1 percent increase and Asia/Pacific a 0.7 percent increase. The picture in terms of shipments was slightly more positive with North America, Latin America and Asia/Pacific all growing, but both EMEA and Japan continue to struggle and both saw shipments contract, compared to the same period last year.”