Greater internet and mobile device accessibility are driving e-commerce growth in Southeast Asia.
According to ABI Research, Smart Retail has gone through revolutionary changes in the past 10 years and will exponentially continue to do so going forward. Brick and mortar stores are no longer the only option for consumers across the globe to make their everyday purchases, due to significant advancements in technology, both in-store and online.
Key players include Senion, who implements some of the world’s largest Indoor Positioning System (IPS) solutions to enhance in-store experiences, and AisleLabs who provides shopper traffic behavior analytics to help retailers optimise store layouts. Leading POS software vendors, Shopkeep and Square are allowing retailers to sell across multi-channels from a single platform. These and other key vendors are paving paths to making the offline and online worlds seamless experiences.