China Unicom is readying to roll out 5G in China with the support of Qualcomm and in collaboration with device partners nubia, OnePlus, OPPO, Vivo, Xiaomi, and ZTE.
ZTE’s boutique smartphone brand nubia has received 2.5 million orders for the Z5S and Z5S mini on JD.com as consumers in China.
The response to Z5S, priced at RMB1,999, and Z5S mini, priced at RMB1,499, surpassed a sales record previously set by Xiaomi. The two new smartphones were designed using consumer feedback garnered by nubia and JD.com in a C2B (consumer to business) approach to deliver a customer-defined user experience. Z5S and Z5S mini take nubia’s strengths in smartphone photography to a new level, becoming the first phones in China to offer the optical image stabiliser feature.
The new NEOVISION 3.0 system on Z5S and Z5S mini bring the feature of independent white-balance to smartphone users in China for the first time, after nubia pioneered independent focus and independent light-metering. The advanced imaging technology offered on Z5S and Z5S mini have earned the new handsets the moniker of “Single-Lens Reflex (SLR) Smartphones.” In addition, nubia’s industry-leading photography technology is now available for beta downloads (nubia Camera) by users of other handset manufacturers.