Australia’s on-premise unified communications (UC) market experienced a decline in revenues in 2013, according to Frost & Sullivan. This was mainly due to the improved understanding of the benefits of hosted and cloud-based UC solutions, which have now reached mainstream adoption.
Organisations are now able to deploy any UC application over a hosted model, and have a much improved understanding of the benefits of hosted and cloud-based UC solutions. In addition, the capital intensive nature of on-premise solutions limits the flexibility for organisations to adapt to the changing communication and collaboration environments. As a result, the on-premise UC market is approaching a phase where growth rates are flat or declining.
According to Anand Balasubramanian, Industry Analyst of ICT Practice, Australia & New Zealand at Frost & Sullivan, the decline in the Australian UC market revenues can be attributed to the changing business preferences for communication and collaboration solutions.

Unified communications is picking up steam in Malaysia with an increase of