Emerging markets to give tech devices US$10b boost

gfk_logoIndia, China, Pakistan, and Vietnam are among the top five emerging markets that will drive tech devices sale in 2015, according to GfK.

The resarch firm has forecasted that the global technology device market will remain at US$1 trillion next year, just as it has been since 2011.

Top 10 tech device growth markets in 2015​ ​ ​ ​
2014 (U$b)​ ​2015 (U$b) ​Percentage YoY ​Growth (U$b)
​India 30.0​ 34.8​ 16%​ 4.8​
China​ 199.0​ 200.8​ 1%​ 1.8​
Nigeria​ 5.1​ 5.7​ 13%​ 0.7​
Pakistan​ 4.2​ 4.8​ 15%​ 0.6​
Vietnam​ 5.5​ 6.1​ 11%​ 0.6​
Bangladesh​ 3.3​ 3.8​ 13%​ 0.4​
Brazil​ 39.0​ 39.3​ 1%​ 0.4​
Egypt​ 4.6​ 5.0​ 8%​ 0.3​
Indonesia​ 12.4​ 12.7​ 3%​ 0.3​
​Philippines 3.8​ 4.1​ 6%​ 0.2​
TOTAL​ 306.9​ 317.1​ 3%​ 10.1

Source: GfK

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GSMA completes mobile energy efficiency optimisation project in Pakistan

GSMAGSMA has completed its second Mobile Energy Efficiency (MEE) Optimisation project in Pakistan, working in conjunction with mobile operator Warid Telecom and systems integrator Cascadiant.

The project trialled innovative energy-saving technology in Warid’s network and demonstrated significant energy savings of between 30 and 60 percent. When the solutions are rolled out across Warid’s network in Pakistan, the annual savings are expected to be more than US$6 million and 19,700 tonnes of carbon dioxide emissions.

GSMA also announced that Eltek, Enertika, PowerOasis and Purcell Systems have joined the GSMA’s MEE programme as technology partners. The companies are working with the GSMA to deliver MEE Optimisation projects for mobile network operators (MNOs) who wish to reduce their networks’ energy consumption and cost, as well as carbon emissions.

“It is fantastic that this MEE Optimisation project in Pakistan has already successfully demonstrated significant cost savings and emissions reductions, and is clearly showing the benefits of the service to our members,” said Tom Phillips, Chief Regulatory Officer of GSMA. “The GSMA is also delighted to welcome these four companies as MEE Optimisation technology partners to deliver real cost savings and environmental benefits for operators.”

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