New Android devices boost Australia smartphone market in Q2

New Android mobile phone launches spurred growth in Australia, leading to year-on-year growth of 18.4 percent to 2.16 million units, exceeding expectations in Q2, according to IDC.

Smartphones accounted for nearly all of the shipped phones — totalling 2.06 million.

Android returned to being the most popular smartphone OS in Australia. Recently, iOS had overtaken Android as the most popular smartphone OS in Q4 2016 as it held over 54 percent of the market compared to 47 percent for Android.

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Australia nudges towards hosted and cloud-based UC solutions

frost and sullivanAustralia’s on-premise unified communications (UC) market experienced a decline in revenues in 2013, according to Frost & Sullivan. This was mainly due to the improved understanding of the benefits of hosted and cloud-based UC solutions, which have now reached mainstream adoption.

Organisations are now able to deploy any UC application over a hosted model, and have a much improved understanding of the benefits of hosted and cloud-based UC solutions. In addition, the capital intensive nature of on-premise solutions limits the flexibility for organisations to adapt to the changing communication and collaboration environments. As a result, the on-premise UC market is approaching a phase where growth rates are flat or declining.

According to Anand Balasubramanian, Industry Analyst of ICT Practice, Australia & New Zealand at Frost & Sullivan, the decline in the Australian UC market revenues can be attributed to the changing business preferences for communication and collaboration solutions.

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