LG to showcase transparent OLED display applications at CES 2021

CES 2021 may not be a physical event this year but that is not going to stop brands from gaining a headstart in 2021. LG Display will be debuting transparent OLED applications that are aimed at transforming liftstyle.

For starters, there’s the Smart Bed with a frame that can be moved to the foot of a bed of the user’s choice. At the push of a button, its 55-inch transparent OLED display rises from its frame to show information or TV contents in various screen ratios without compromising its clear image quality that does not rely on backlights.

With immersive cinematic sound OLED embedded in the frame, there is no need for external speakers. In addition, the display’s movable frame can easily be moved in a house to serve the diverse needs of users.

Another innovation is using the 55-inch transparent OLED display at a sushi bar to deliver information with clear image quality while benefiting from high transparency to maintain a connection between people on both sides of the screen.

As guests wait for their order, they can watch a movie or TV show, while at the same time viewing the chef preparing their food on the other side of the display. This product stands out more in the contactless era as it not only acts as a partition but also serves up some fun.

Another use is on a subway train where passengers may look outside through the transparent display that has replaced a traditional window. Its high transparency enabled by OLED means passengers can still enjoy the passing scenery while viewing clear information such as subway line maps, weather information and other news.

“Transparent OLED is a technology that maximises the advantages of OLED and can be used in various places in our daily lives, from stores, shopping malls, and architectural interiors to autonomous vehicles, subway trains, and aircraft,” said Jong-sun Park, Senior Vice President & Head of the Commercial Business Unit at LG Display.

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