Indosat Ooredoo Hutchison (IOH) has formed a strategic Content Delivery Network (CDN) partnership with Edgio to provide users in Indonesia with enhanced connectivity and streaming performance.
Indonesians consume more than 3.5 billion hours of over-the-top (OTT) content every month. This growing appetite places a technical challenge for industry players to review their content delivery strategies.
Edgio will work on further building IOH’s CDN capabilities by opening up new Points of Presence (PoPs) in IOH’s data centres in Jakarta, Surabaya and Medan. These hyperlocal PoPs will not only form part of Edgio’s existing footprint of more than 300 PoPs globally, but also further expand the telecom provider’s coverage as well as facilitate a leapfrog in performance.
Through the partnership, IOH customers can enjoy faster loading speed with smooth, low-latency, and secure content streaming services, empowering the telco to better serve its users amid spiking online content consumption from an increasingly digital-savvy population.
This will result in better end user experience in accessing the different type of content through cellular or fixed connectivity. It will also be a boost for content owners providing various applications and contents in the cloud.
Sanjeev Rawat, Chief Digital Officer of IOH, noted that IOH users will not only be able to enjoy their content with minimal interruptions at the highest quality but also securely.
Photo: Taryn Elliott