SAP has promoted APAC Business Suite Leader Verena Siow to President of APAC.
Based in Singapore, she leads customer success initiatives, drives business transformation, and enables organisations across APAC to maximise the value of their SAP solutions.
With nearly three decades of technology sector experience, Siow has served in multiple capacities during her 15 years at SAP.
“Our business is fuelled by accelerated AI innovation, underpinned by our purpose, our people, and our partnerships. Verena brings deep regional expertise, focus on customer success, and exceptional leadership to this important growth market,” said Manos Raptopoulos, Chief Revenue Officer of APAC, EMEA and MEE at SAP.
Verena Siow noted that it is a pivotal time to take the reins at SAP Asia Pacific. “Our vision for the autonomous enterprise connecting data, processes and people seamlessly, is delivering real outcomes for customers as they reinvent their businesses for the AI era,” she said.
