Adobe has integrated AI-driven audio generation platform Wubble to bring custom music, voiceovers and sound effects directly into its flagship creative tools.
The integration embeds Wubble into Adobe Premiere Pro, After Effects, and Audition, allowing creators to generate fully licensed audio assets within their editing timelines. This eliminates the need for external stock libraries and streamline audio production workflows.
Singapore-based Wubble is leverages AI to create original, royalty-free music, voiceovers, and sound effects based on user prompts. Instead of browsing pre-made tracks, users can describe the sound they want and receive multiple variations in seconds. Each output is custom-composed and licensed for commercial use, making Wubble an alternative to traditional stock audio services.
Following the Adobe integration, users can produce audio in as fast as 30 seconds without leaving their projects. The workflow includes prompting a chat interface to generate music, selecting from variations, and inserting the chosen track directly into the timeline. Additional tools let creators generate natural-sounding voiceovers and sound effects, preview options and apply them instantly.
A long-standing issue in creative production is the overuse of stock audio. By enabling fully custom sound generation, the platform allows brands and creators to develop distinctive audio identities rather than relying on widely used licensed tracks.
Wubble also includes features designed for professional teams, such as shared audio libraries, brand-specific sound kits and collaboration tools. Supporting more than 60 genres, it comes with features such as playlist generation, video matching and conversational editing.
The integration is available immediately across Adobe Creative Cloud applications, with users able to generate their first tracks for free before upgrading to full access.
