HP has invested further in Singapore-based Wubble.ai to bring the startup’s edge-based audio creation app to HP AI PCs, with a regional rollout tied to a five-stage commercial plan.
The commitment includes a three-month Wubble.ai subscription offer for eligible HP device purchases across several Asia-Pacific markets.
“With Wubble.ai, we are bringing practical AI audio creation to the devices people already use, helping creators, professionals and small businesses turn ideas into richer content and experiences. This is also what HP Garage 2.0 was designed to do: help Singapore-based AI startups turn innovation into customer-ready solutions that can scale across the region,” said Ketan Patel (top left), President of Personal Systems at HP.
“Wubble.ai was built to make music, voice and sound generation intuitive, easy and enriching, not a tedious, specialist production process. Working with HP allows us to introduce that experience through the devices people already rely on and democratise music and audio creation in a way that wasn’t possible before,” said Anand Roy (top right), Founder and CEO of Wubble.ai, whose customers include Changi Airport Group and City Development.
The collaboration is part of HP’s broader hybrid-AI push, where workloads split between cloud and edge depending on performance, privacy and responsiveness needs. For Wubble.ai, the investment provides a route from HP Garage 2.0 incubation into customer access across HP’s consumer PCs and gaming products.
Overall, the HP investment is structured around five milestones, with equity unlocks tied to build, deploy and scale progress, up to a maximum five percent stake in Wubble.ai.
A complimentary three-month Wubble.ai subscription will be available from July 28 to October 30, 2026 with eligible HP consumer PC or gaming peripheral purchases in Singapore, Australia, Indonesia, Malaysia, the Philippines, South Korea, Thailand, and Vietnam.
Entelechy Asia 