India’s PC market shipped 3.1 million units, rising 15.8 percent year-on-year in Q3, according to IDC. The key growth driver was the second phase of shipment to the Electronics Corporation of Tamil Nadu (ELCOT) under its ongoing initiative of free distribution of laptops in the state. The coming end of life of Windows 7 in early 2020 also contributed to the growth as corporate and enterprise users accelerated their upgrades to Windows 10.
The downward trend continues for worldwide PC shipment with a 1.4 percent drop in Q1, making it the 14th consecutive quarter of decline, according to Gartner.
Consumer and enterprise PC purchases are driving growth in the Australia PC market, which includes desktop, notebook and workstation.
The consumer segment grew 8.6 percent year over year (YoY) in Q2, according to IDC.
“The retail channel was negatively impacted by Dick Smith’s exit last year. This year however, promotional events such as Modern PC program run by Harvey Norman spiked growth in the consumer space. AMD’s new Ryzen series launch and EOFY sales further fuelled growth in this segment,” said Sagar Raghavendra, Client Devices Analyst of IDC Australia.
Lenovo remained the top PC vendor amidst a 9.5 percent global PC shipment decline in Q2, according to Gartner. On the whole, Lenovo suffered along with the rest of the industry with a year-on-year shipment decline for the first time since Q2 2013.
HP also experienced a shipment decline after five consecutive quarters of PC shipment growth. It was impacted by tight inventory controls in the consumer market before the Windows 10 launch.
Worldwide PC shipment totalled 68.4 million units in Q2 with 2015 shipment expected to drop 4.4 percent.
Spurred by consumer PC demand in China and India, the APAC (excluding Japan) PC market rose eight percent in Q3, according to IDC’s preliminary results. However, shipment dropped five percent year-on-year compared to Q3 2014 to 26.6 million units.
In India, positive consumer sentiment after the elections resulted in high retail walk-ins while vendors in China pushed volumes in spite of a poor sell-out. Asean was a mixed bag with Indonesia, Malaysia and Thailand experiencing double-digit annual declines, while other countries such as Vietnam did well.
“XP migration helped boost commercial PC spending earlier this year. But in recent quarters, we have seen Microsoft add a lot to the entry-level segment by launching the Windows 8.1 with Bing programme. This programme has helped consumers buy licensed OS PC in many countries in the region,” said Handoko Andi, Research Manager for Client Devices Research at IDC Asia/Pacific.
Strong demand for consumer PCs has helped the India PC market grow to 2.55 million units in Q2, jumping 23.6 percent over Q1 2014, according to IDC.
Overall consumer PC market recorded 1.16 million units, a quarter-on-quarter growth of 12.8 percent over Q1.
“The overall sentiments have picked up and IDC observes improved discretionary spending from consumers across devices. It is expected to have a positive influence on the market as we enter the festival season starting Onam,” said Manish Yaday, Market Analyst of Client Devices at IDC India.
Global shipment of devices (PCs, tablets, ultramobiles, and mobile phones) are projected to reach 2.5 billion units in 2014, a 7.6 percent increase from 2013, according to Gartner.
Among the operating system (OS) market, Android is on pace to surpass one billion users across all devices in 2014. By 2017, more than 75 percent of Android’s volumes will come from emerging markets.
“The device market continues to evolve, with buyers deciding which combination of devices is required to meet their wants and needs. Mobile phones are a must have and will continue to grow but at a slower pace, with opportunities moving away from the top-end premium devices to mid-end basic products,” said Ranjit Atwal, Research Director at Gartner. “Meanwhile users continue to move away from the traditional PC (notebooks and desk-based) as it becomes more of a shared content creation tool, while the greater flexibility of tablets, hybrids and lighter notebooks address users’ increasingly different demands.”