At his opening keynote at CES 2025, NVIDIA Founder and CEO Jensen Huang (above) revealed the much-anticipated GeForce RTX 50 series GPUs.
Powered by the Blackwell architecture, this new generation of graphics cards comes packed with AI features that will take creativitiy and PC gaming to another level.
The flagship GeForce RTX 5090 GPU sizzles with 92 billion transistors and delivers more than 3,352 trillion AI operations per second (TOPS) — twice the performance of its predecessor.
Version 4 of NVIDIA’s Deep Learning Super Sampling (DLSS) technology features Multi Frame Generation that uses AI to generate up to three frames per rendered frame, potentially boosting performance by up to 8x compared to traditional rendering. This results in smoother gameplay and higher frame rates, even at demanding resolutions and settings.
The introduction of RTX Neural Shaders brings AI directly into the rendering pipeline, enabling film-quality materials and lighting in real-time games. RTX Neural Faces takes character rendering to new heights, using generative AI to create highly realistic digital humans.
The GeForce RTX 50 Series introduces several technologies that improve visual fidelity:
- RTX Mega Geometry: Allows for up to 100x more ray-traced triangles in a scene, greatly enhancing environmental detail.
- Ray-traced hair and skin: Delivers more lifelike character appearances.
- NVIDIA Reflex 2: Reduces input latency by up to seven percent, providing a competitive edge in fast-paced games.
Upgrade opportunities for GeForce users
For owners of previous-generation RTX cards, the 50 series represents a substantial upgrade opportunity. Its performance gains and new features offer compelling reasons to consider an upgrade, especially for those seeking to push the boundaries of visual quality and frame rates in the latest games.
The GeForce RTX 5090 and 5080 will be available from January 30, 2025, priced at US$1,999 and US$999, respectively. The RTX 5070 Ti and 5070 will follow in February, starting at US$749 and US$549. These new GPUs will be available from NVIDIA directly and through various hardware partners.
