What’s the sweet spot in pricing for gamers looking for a graphics card to play this year’s hottest games? While those who are more financially endowed will go for the highest end cards, such as the NVIDIA GeForce GTX 680 or 690, NVIDIA believes that most mainstream gamers are prepared to fork out around US$169.
Putting this belief into action, the company has just launched the NVIDIA GeForce GTX 650 Ti BOOST GPU, which is based on the NVIDIA Kepler architecture and equipped with 768 NVIDIA CUDA cores. This new product is available in two flavours – the 2GB version for US$169 and the 1GB configuration for US$149.
This introduction has led to a revision of pricing for other NVIDIA cards with the entry level
- GeForce GTX 650 going at US$109 and the
- GeForce GTX 650 Ti now priced at US$129.
































