Myanmar startup Goama has launched its “Netflix of Games” mobile gaming subscription app in India. Called Go|Games, the Android app has more than 700,000 subscribers in Bangladesh, Sri Lanka, Malaysia, Indonesia, Cambodia, and Myanmar.
The company focuses on emerging markets and charges a subscription fee that allows subscribers to play a suite of mobile games with no upfront cost, ads nor gaming interruptions.
Go|Games is expected to go live in the Philippines, Vietnam and Thailand by the end of 2018.
“With a return of 35 cents for every $1 invested, we see our aggressive growth plans of being live in 18 countries by the end of 2019 as a strong incentive for both our customers and investors,” said Taro Araya, Co-founder and CEO of Goama.
“This year, mobile games are expected to hit US$70.3 billion (51 per cent of the total market) and it’s forecast that this will grow to US$106.4 billion by 2021 (59 per cent) with more than 2.3 billion gamers. We have a significant market opportunity to disrupt the industry,” said Wayne Kennedy, Co-founder and COO of Goama.