SAS appoints Asean Head

SAS has named Derek Seow as its new Head of Asean to lead the regional team’s drive towards growth and profitability.

Seow will also oversee the streamlining of operations to ensure efficient business operations and revenue growth across all offices in Asean.

“We are seeing the impact of analytics in solving the complex challenges of today, such as banking fraud scams or supply chain bottlenecks. We are also increasingly seeing how analytics can elevate and transform the customer experience for businesses, as well as improve delivery of public services for citizens in the region, amid our other customer successes. I look forward to ensuring SAS continues to bring great value to our clients in the Asean region, as they harness data analytics to increase business efficiency and growth,” said Seow, who was previously with Gartner Advisory and HP Software.

“Derek brings vast experience and a proven track record of driving growth through the development and implementation of dynamic business strategies. Derek is well placed to maintain and develop the SAS presence with C-level executives and decision makers in the region,” said Amir Sohrabi, Regional Vice President of SAS based in Dubai.

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