Despite a slowing global economy, CEOs are still making business growth their top priority in 2016, according to a Gartner survey.  After growth (54 percent), the second and third business priorities are customers (31 percent) and workforce (27 percent).

The Gartner CEO and senior business executive survey of 400 senior business leaders in user organisations worldwide was conducted in the fourth quarter of 2015, asking questions about 2016/2017. Most responding organisations were those with annual revenue of US$1 billion or more. The survey results show that while business conditions are challenging, CEOs remain confident enough to sanction strategic investments, particularly when it comes to digital business transformation.

“The big rise of explicit mentions of the word ‘customer’ was very noticeable in the results of this year’s survey, “CEOs seem to be concerned about improving customer service, relationship and satisfaction levels. At the same time, CEOs have become much more concerned about employee issues than a couple of years ago. The emphasis is as much on benefits, retention and training of mainstream staff. It is not constrained only to senior grade ‘talent’ issues,” said Mark Raskino, Vice President and Gartner Fellow.