NVIDIA believes that PC gaming is thriving


Think that PC gaming is on the wane? NVIDIA certainly doesn’t think so and has brought a group of top journalists to Montreal to deliver this message.

“Some of the season’s most anticipated PC games have been built with technology developed by NVIDIA,” wrote Tony Tamasi, Senior Vice President of Content and Technology of NVIDIA, in a blog post (http://blogs.nvidia.com/blog/2013/10/17/twimtbp/).

“We have a proud heritage on the PC platform, delivering amazing performance and advanced technologies for gamers. Technologies developed as part of our The Way It’s Meant To Be Played programme are among the most deployed in the industry,” he added.

To keep the momentum going, NVIDIA is expanding The Way It’s Meant To Be Played with an effort called GameWorks.Assassin’s Creed IV: Black Flag, Batman: Arkham Origins and Call of Duty: Ghosts are among the new titles built with the help of NVIDIA’s GameWorks programme.

GameWorks puts NVIDIA’s tools and technologies – and some of our best engineers – into studios building games that push the boundaries of what’s possible. At its heart are more than 300 world-class NVIDIA engineers, with thousands of years of collective experience, working at the cutting edge of the art and science of gaming,” said Tamasi.

“We’ve dispatched our engineers to work onsite with top game developers and add effects, tweak performance, fix bugs, and train developers in open standards and work hand-in-hand with our game laboratory. As gamers, we couldn’t be prouder of our contribution to these titles. They represent still more reasons why our The Way It’s Meant To Be Played signature will continue to represent industry leadership and unmatched technical excellence.”




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